In The Family Knitting Book, the picture is on page 15 with instructions on page 16.
In the Loopy Book pamphlets this is pattern 2, illustrated on the front cover, with start of instructions on page 4.

Measurements
To fit Bust sizes
60/65 70/75 80/85 90/95 cms
24/26 28/30 32/34 36/38 ins
Finished measurement
69, 79, 89, 101 cms
27½, 31½, 35½, 40½ ins
Length to shoulder
40, 45, 50, 52 cms
15¾, 17¾, 19¾, 20½ ins

Each pattern has a different set of recommended yarns. The following are from the Woolworth Loopy Book Pamphlet.

Materials
WINFIELD Double Knittings
Wool/Nylon, Pure Wool, Machine Washable, Nylon with Courtelle
or
CHADWICK’S Double Knittings
Courtelle/Nylon Double Crepe
20, 25, 29, 33 balls
2 toggles.