This is a collection that comes from the heart. From the true desire of designing pieces that speak of who I am, what I like, what I envision my hand-knits to be like. It is also a journey of exploration and experimentation. An attempt to prove to myself that with time and confidence, I can make something good that speaks of my country and my origins.
These designs are not folkloric, they are authentic in both their simplicity and complexity, like most people from Buenos Aires. Driven by a mixture of influences from all over the world, but still holding our identity close. Strong in character, sometimes shy and sometimes bold, we thrive to stay true to our Argentine soul in this world that is becoming smaller and smaller every day.

I hope you can find my soul and aesthetics in each of these designs; they speak strongly of who I am.

Joji

eBook published in December 2015