Woolia was created for knitters who want a classic wool yarn with modern performance. It is spun from the wool of the original Italian Merino Gentile Puglia sheep, a historic merino breed that has lived for generations in southern Italy. The sheep thrive in their natural environment, and the wool is purchased directly from local farmers, who sort each fleece before it reaches the spinning mill. This ensures excellent traceability, fair payment to the farmers and consistently high quality.

Merino Gentile wool is naturally elastic and exceptionally resilient. This gives Woolia remarkable loft while remaining lightweight. Finished garments keep their shape beautifully, and the naturally dry fibre surface helps minimise pilling.

Woolia showcases textured stitches, cables, stockinette and colourwork equally well. Even larger sweaters remain surprisingly light thanks to the generous yardage for its weight. You need less yarn while enjoying garments that feel lighter to wear.
The colour selection has been developed to match Kid Seta perfectly. When knitted together, Woolia and Kid Seta create an exceptionally soft, airy and luxurious fabric while preserving Woolia’s beautiful elasticity. This combination has become a favourite among designers and experienced knitters alike.