Label says Macaron Crafty.

Maccaroni yarn “Crafty” is a textile yarn that is easy and fun to work with. The weight of the yarn makes it suitable for interior projects, colorful poufs, carpets and bedding, blankets, pillows, breadcrumbs, baby baskets, bags, toys, various handicraft projects and much more. We created Crafty with one advantage over most similar yarns – the thread has a filling that gives the finished projects a great look. Unleash your imagination and create unusual projects with Crafty.